MY RESEARCH


In spring 2022, I put out a call to climate entrepreneurs from around the world. I asked them to tell me about their experience of self-doubt in climate entrepreneurship. These pages outline my findings.

This article is for you if:

  • You’re a climate entrepreneur and want to normalise your experience, plus learn what other climate entrepreneurs find most helpful.

  • You’re considering making a move into climate entrepreneurship, and want the lay of the psychological landscape.

  • You’d like to better support climate entrepreneurs in your network / community / business.

  • You’re just wildly curious about the world and how people function.

How to navigate this long-form article:

Either read it start-to-finish (it makes most sense that way), or jump to a section of interest:

PART 1 — About The Study

  • Why did I do this?

  • Interview format

  • Demographics

PART 2 — Self-Doubt and Climate Entrepreneurs: 4 Key Findings

  • What every climate entrepreneur has in common

  • A surprising learning about climate entrepreneurs

  • What exacerbates self-doubt more than anything

  • The 9 tell-tale behaviours of self-doubt

PART 3 — The 7 Most Common Triggers for Self-Doubt in Climate Entrepreneurs

  • How the stage of business influences self-doubt

  • The 7 areas that are catnip to personal self-doubt

PART 4 — Eco-Anxiety and Climate Entrepreneurs: Key Findings

  • A note about ‘eco-anxiety’ (or systemic self-doubt)

  • The common experience of eco-anxiety

  • The 4 groups of climate entrepreneurs most affected by eco-anxiety

PART 5 — Secrets of Resilience for Climate Entrepreneurs

  • 7 strategies climate entrepreneurs use to manage their eco-anxiety

  • The #1 differentiator to navigate self-doubt

  • Types of support that climate entrepreneurs find most useful

PART 6 — Climate Entrepreneurs vs. ‘Regular’ Entrepreneurs: What’s the Difference?

  • What climate entrepreneurs find helpful about mainstream support

  • 3 ways in which mainstream entrepreneurship support falls short

PART 7 – Summary & Reflections

  • Summary of key findings

  • Reflections for the reader

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